Digital Fundraising and Marketing: Strategies That Work
Thursday, March 12, 2020 1:00 - 2:15 PM ET
Online giving has increased in recent years, even as overall gifts to nonprofits were flat. One study of more than 130 nonprofits reveals that from 2014 to 2017 online donations grew by a median of 69 percent. How can your organization capitalize on this growth and create campaigns that stand out and deliver strong results? Join us tomorrow, March 12, for the Chronicle of Philanthropy webinar,Digital Fundraising and Marketing: Strategies That Work , to learn from the founder of a digital-marketing company and the head of an animal-protection charity whose unorthodox social-media campaigns have gone viral. They’ll walk through the key elements of successful online campaigns and share real-world examples of tactics that hit the mark for a variety of nonprofits. Please note the special time: 1:00-2:15 PM ET. If you can’t join the live event, simply register and watch on-demand after it airs. Register now to secure your spot and learn: Ways to measure your results and use the data to improve your digital outreachWhat you need in a digital campaign to reach new supporters and raise more moneyHow to maximize online tools to lift your nonprofit’s profile, strengthen ties with donors, and attract new ones
SPEAKERS
Sarah Javier
Animal Protective Association of Missouri
Alicia Meulensteen
National Summer Learning Association
Emily Haynes
Chronicle of Philanthropy
Webinar Resource: 6 Dos and Don’ts When Advertising on Facebook and Instagram
Fundraising experts offer advice on how to make the most of an investment in social-media advertising.
