Happy Monday!

We present you with this week’s key insights to help you re-engineer the business approach and master your pitch. The article encompasses a region-wise snapshot of business deals to help you better target your marketing minutes and resources, the elements needed to create a successful marketing elixir, and more.

Up next, Kathy Isola shares how 2020 has flipped the events industry like a pancake. Her article addresses how marketers can still replicate the energy and momentum in a virtual setting, understand the power of face-to-face human connection, and maintain authenticity in business relationships.

Benchmarking Survey 2020

We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19.

Please complete this 15-second survey and see how you compare with others in the industry.

Your answers will be treated confidentially.