With potentially the biggest recession for 300 years on the horizon, retail brands need to look to the marketing tactics that will deliver maximum value across the channels they own – email and the website.
The amount of user-generated content (UGC) in marketing strategies has almost tripled in the last 10 years. This is according to a new report by Yotpo, based on a survey of 100 leaders of some of Europe’s largest ecommerce retailers.
As more people look for information and services online during the pandemic, investment in user experience and usability can offer a competitive advantage.
But what does improving UX look like right now? Join UX expert Chris Rourke in conversation with Econsultancy Editor Ben Davis on The Lowdown.
This report shows B2B businesses how they can leverage a social network to find the right prospects, build strong relationships and achieve sales goals with a social selling strategy.
There is rarely a facet within an industry that hasn’t been touched by technology. The retail industry is no exception when it comes to taking advantage of technology.
Corey Northcutt is Founder and CEO at Northcutt, an SEO agency for cloud and ecommerce. We caught up with Corey to find out how his business has been affected during the Covid-19 pandemic.
Social Media Advertising Best Practice Guide An overview of social media channels and the most pressing considerations for marketers seeking value from social media advertising.