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JWT's Parent Company Stands Behind CEO as Full List of Harassment Allegations Comes to Light Lawsuit details 'unending stream of racist and sexist comments' By Patrick Coffee, Noreen O'Leary Erin Johnson's career had been on a constant upward trajectory for 20 years, culminating in her being named to her current job as chief communications officer for global agency JWT. She worked closely with the ...
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Dentsu Aegis Aggressively Expands by Adding 3 More Agencies The Tokyo-based company is now a force in Mexico By David Gianatasio 2016 is shaping up as a busy year for Dentsu Aegis Network on the mergers and acquisitions front.
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Could This Meme-Minded Startup Be the 'Weather Channel for the Mobile Generation'? Poncho claims it is and hopes to lure brands By Christopher Heine Austin, Texas—With all the brands at South by Southwest Interactive, the conference seems like the place to be for startups in need of ad dollars.
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Are Brands Ruining SXSW or Making It Better? We Asked Attendees [Video] The answer might surprise the cynics out there By Kristina Monllos South by Southwest is turning 30 this year. The festival is known as a place where creatives—in music, film, marketing and branding, and more—can come to promote their work. It's a festival that's ...
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Kodak Alaris' Immersive 'Memory Observatory' at SXSW Launches Its New Photo-Sharing App But it's not trying to compete with Instagram By Kristina Monllos Want to experience your own memory, only augmented? It's possible at South by Southwest. To launch its new visual storytelling app, Kodak Moments, Kodak Alaris created an activation in which passersby can be ...
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How Fitness, Health and Beauty Trends Shaped Westin's New Visual Identity The hotelier's look is based on living well By Christine Birkner As a brand, Westin has a history of focusing on wellness, dating back to the launch of its "heavenly bed" in 1999. It's continuing that tradition this week by launching a new visual identity centered on ...
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Toy Blocks Suddenly Become Monstrous in This Incredible Childhood Cancer PSA What's play for one girl is a death sentence for another By Angela Natividad There's something especially sinister about using a banal toy, like a wooden block, to illustrate cancer. But this is the approach World Child Cancer takes in "The Big C." Directed by Steve Cope, with ...
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