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Discover which ingredients are emerging in the market, which health conditions consumers are prioritizing, and what the industry's most innovative products look like today.

New Hope's Functional Food and Beverage Report synthesizes proprietary B2B and consumer research with our own NBJ market sizing data to illustrate where the market is heading. Packed with 30 charts, a dozen market manifestation product profiles, and expert insights, this special report will help guide you through an everchanging industry.

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Education is Key

Vitamin C ranking 1st in consumer interest should surprise no one. Information on this ingredient's benefits like energy and immune health has been around for decades. But the 2nd and 3rd ranked ingredients offer an unexplored opportunity for companies willing to educate their audience.

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Consumer Snapshot Reports

From Gen Z to Baby Boomers, New Hope Network can help you reach any audience. These reports deliver the kinds of targeted data, insights, and expert analysis normally only available to our custom research clients at a price all businesses can afford. See the full list of available snapshots here.

Generation Z Snapshot

Baby Boomer Snapshot

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