Instagram deprecates IGTV button as mobile streaming bet fails to take off; TikTok revenue surges fivefold as global downloads hit 738M; Ikea, Subway cash in on digital stickers for Venmo; A trio of takeaways from CES 2020 for mobile marketers
From showcasing 5G to short-form video, the show once again proved to be center stage for the world's innovations that will define the next pinnacle in smarter living through technology, writes Airship's Mike Herrick.
Mobile Marketer provides in-depth journalism and insight into the most impactful news and trends shaping mobile marketing and advertising. The newsletters and website cover topics such as mobile trends, campaigns, tech and platforms, messaging and more.
Mobile Marketer is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 7+ million decision makers in competitive industries.