In its first in-person conference in over a year, Ragan will bring together top innovators and leaders on social media strategy to define the current state of affairs for comms pros.
The media efforts and crisis comms around the big sports event reveal how the pandemic still drives important messages, even if parts of the globe are starting to make a return.
Also: McDonald’s makes National French Fry Day about its fans, Biden requires internet providers to offer transparency with infographics, and reporters share on-air tips.
Whether you’re summoning everyone back to the office, giving a green light to remote work or planning a hybrid approach, make sure employee experience remains a top priority.
Europe is on the brink of announcing bold new climate policies—and one public affairs expert argues the next few weeks will produce must-watch news for U.S. businesses, too.
Comms pros mostly do their planning on a quarterly or monthly basis, leaving room for tweaks and adjustments more frequently, according to the 2021 Communications Benchmark Report.
Also: Juvenile and BLK rework hit single to ‘Vax That Thang Up’, Four Seasons Total Landscaping hosts punk rock show, and Google responds to antitrust lawsuit.
Lisa Camooso Miller interviews media pros for her podcast, The Friday Reporter, getting a behind-the-curtain peek at their work and how PR pros can offer them what they need.
Spectacular stories often lie just beneath the surface. Uncovering those gems requires a bit of prodding and strategic digging; here’s how to master this invaluable skill.
