Televisionation: Friday Fireside, the #1 television industry Webcast, features Rick Howe, The iTV Doctor, in conversation with prominent figures from the advanced-TV/video industry.
The Friday Fireside is pleased to welcome Orlando Wood, Chief Innovation Officer for the UK-based System1 Group. Orlando shares his perspective on the nature of human attention; how different advertising styles achieve different types of business effect; and how styles have changed and why this now undermines advertising’s effectiveness. It’s a fascinating discussion that has immediate applicability as streamers like Netflix look to not only introduce advertising, but to essentially re-invent the way advertising communicates with consumers. --- A big thanks to all the sponsors, moderators, speakers, attendees and staff who made TVOT SF 2022 such a success!
InteractiveTV Today - TMRW Corp. - TV of Tomorrow Show 1147 Naples Street San Francisco, California 94112 USA You are subscribed to this list because you subscribed to it yourself by email, via our Web sites, gave us your business card, or requested subscription directly. Gmail users please put us in your PRIMARY list so the newsletter doesn't get put in PROMOTIONS.
