| Hot Topic Sponsored by MarketCast
ITVT is pleased to present “Fueling Fandom through Data Science and Research,” a session from our recent, week-long virtual conference, TVOT LIVE! Spring 2021. Here’s the description of the session from the conference agenda: “Shifts in media distribution and consumption are reshaping everything in the world of entertainment, making competition for fans more heated and confusing. Tom Weiss, Chief Data Scientist for MarketCast, will examine the impact of TV and streaming services, combining data science with traditional research to understand changing consumer behaviors and opinions. Far from being competitors, these two disciplines complement each other, with data science helping identify what fans watch, buy and listen to, and traditional research pinpointing why they watch, buy and listen.”
Note: For a limited time, registered attendees and speakers from TVOT LIVE! can view all the show’s panels and keynotes on-demand.
In order to access the TVOT Main Stage, where the sessions can be viewed, simply log into the show platform using the email invite you were sent when you registered. If you no longer have that email: Go to https://tvotlive2021.hubilo.com/community/#/home Enter your email address and click the button: you should then receive a log-in code via email (if you don’t receive it, please check your spam/promotions folder) Paste the code into the appropriate field at the link above and click the button; If you don’t receive the log-in code via email, you can contact us at [email protected]
Once again, a big *Thank You* to all the sponsors, speakers and attendees who made TVOT LIVE! 2021 such a huge success!
Tracy Swedlow, Richard Washbourne and the TVOT Team | 