A big advertising agency proposed a plan to improve how walled gardens like Facebook share data with marketers

Laura Johnson | Jonathan Steuer of Omnicom Media Group said blockchain-like technology could be a way for marketers to analyze ad impression data.

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The 16 power players leading the rise of free ad-supported streaming services in 2019

Ashley Rodriguez | We recognize 16 leaders who are helping to share the rise of free ad-supported streaming-TV services like Pluto TV and AVOD offerings like Tubi.

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Brands are increasingly doing away with the CMO role. A top Coca-Cola exec explains why the company ditched the title and reveals its growth strategy.

Tanya Dua | The company is expanding its portfolio with products like Coca-Cola Coffee and Coca-Cola Energy and focusing on tie-ins with pop cultural hits.

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How to start a YouTube career without spending tons of money, according to a creator with millions of subscribers

Amanda Perelli | Benji Travis, who has been on YouTube for over a decade, says you don't need fancy equipment or a ton of money to start a YouTube channel.

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Companies like Walmart, CVS, and Amazon are beefing up their healthcare strategies. Here are their plans to upend the $3.5 trillion industry.

Lydia Ramsey | As healthcare costs keep rising for Americans, retailers see an opportunity to win patients over with convenience and lower prices.

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E-cigarette company Juul raised billions to pursue global domination, but a rash of challenges is raising questions about its strategy

Erin Brodwin | As the US cracks down on e-cigarettes, Juul has been looking to expand internationally. But vaping restrictions are spreading around the world.

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19 of the most powerful women in global finance

Sherin Shibu | Women in senior leadership positions are rare, particularly in the financial sector. Here are 19 women who are paving the way.

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95% of Stanford MBA students take a nonrequired course nicknamed 'Touchy Feely.' Here's why alumni say it's been voted the most popular elective for 45 years.

Robin Madell | The course's popularity has increased so much in recent years that it's now offered every quarter, as well as to students outside of the GSB.

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I went from earning $65 an hour to building a multimillion dollar business on my own in two years. Here are the 4 most important steps I took.

Luisa Zhou | Luisa Zhou helps teach people how to work for themselves and create six-figure-plus businesses. Here's how she built hers.

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