ITVT is pleased to present a new episode of Televisionation: Curren¢y, our podcast devoted to measurement, data, audiences and more.
This episode features Jeff Blaszack, SVP of Business Operations and Strategy at ShowSeeker. Among other things, he discusses ShowSeeker’s evolution from a programming-search tool to a cloud-based advertising procurement system; the company’s Pilot platform, which now offers connection to multiple traffic systems and reaggregation of data for performance analysis; the challenges of creating a unified proposal for linear and digital content delivery; the challenges involved in providing automation solutions to MVPDs with extensive legacy systems; and much, much more. Televisionation Archive
Become a TVOT CONNECT member here: https://tswedlow.gumroad.com/l/TVOTConnect Thursday’s get-together—which was hosted by Colin Dixon, Chief Analyst of nScreenMedia, and Tracy Swedlow, Editor-in-Chief of ITVT and Co-Producer of TVOT—featured Simon Applebaum, Host of “Tomorrow Will Be Televised" and columnist for MediaVillage, reporting on what he saw at the recent Upfronts and NewFronts and many others joined in to discuss their observations such as Will Richmond, Rick Howe, David Leibowitz, Ray Houlton, Kevin Kurtz, Josh Chasin, Brad Samuels, and many others off camera! We also discussed interactivity, advertising, measurement, artificial intelligence and more.
Founded in 1998 by Tracy Swedlow and co-owned by Richard Washbourne, InteractiveTV Today, ITVT is the most widely read and trusted news source on the rapidly emerging medium of multiplatform, broadband interactive television (ITV). We provide concise, original coverage of industry developments, technologies, content projects, and the people building the business to our readership, which is made up of hundreds of thousands of executives from around the world. TVOT Studios and ITVT produce the bi-annual TV OF TOMORROW SHOW (TVOT) conferences focusing on the multiplatform TV industry and its community of high-level TV, brand, agency and ad-tech executives. TVOT Studios produces many other services such as TELEVISIONATION video interview podcasts, THE AWARDS FOR LEADERSHIP, TOMORROW RETREATS and TVOT CUSTOM PRODUCTION online and in-person and our TVOT CONNECT live, online community discussion professional membership sessions.
For further details on all these things, sponsorship information or speaking opportunities, please contact Tracy Swedlow at[email protected].
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