4:15-5:00PM Ballroom Grand Finale Plenary Session: Advanced Advertising for Politics and Advocacy
Our TVOT SF 2024 “Grand Finale” plenary session brings together representatives of agencies, community/advocacy organizations and providers of new technologies and services for political advertising, in order to explore not only how advanced-TV advertising is being used in this general election year, but also to debate what its potential could be for advocacy advertising after the election. Can advanced TV be a force for positive change? Panelists include:
Chris Vail, VP of Political Ad Sales, Effectv
Clayton Banks, CEO, Silicon Harlem (Moderator)
Fred Godfrey, CEO, Origin
James Lance Taylor, Professor, University of San Francisco
Scott Stansfield, CEO, Centriply
Shalonda Hunter-Harris, Senior Director of Digital, Social and Creative, The Leadership Conference
Founded in 1998 by Tracy Swedlow and co-owned by Richard Washbourne, InteractiveTV Today, ITVT is the most widely read and trusted news source on the rapidly emerging medium of multiplatform, broadband interactive television (ITV). We provide concise, original coverage of industry developments, technologies, content projects, and the people building the business to our readership, which is made up of hundreds of thousands of executives from around the world. TVOT Studios and ITVT produces the bi-annual TV of Tomorrow Show (TVOT) conferences focusing on the multiplatform TV industry and its community of high-level TV, brand, agency and ad-tech executives. TVOT Studios produces many other services. (please see the graphic above).
For further details on all these things, sponsorship information or speaking opportunities, please contact Tracy Swedlow at[email protected].
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