There is a new dark cloud on the horizon

iOS 15 And Its Impact on The Future of
​​​​​​​Email Marketing
There is a new dark cloud on the horizon. That is how the iOS 15 update for email marketing has been described. iOS 15 is the latest version of Apple’s iPhone operating system. And with its release it is sure to cause a storm.
With the launch, iPhone users will receive a number of new features. Some features include the ability to blur the phone’s IP address and whether emails are being opened or forwarded. Features that could potentially make life miserable for marketers.
Weather The iOS 15 Storm
As daunting as this may seem, it can also be seen as a blessing in disguise. To help mature the use of email as a marketing tool. Thus, opening the door to new opportunities.
So much can be said about email marketing and the concept behind it. Marketers have forever had to adapt in this ever-evolving digital world. And for those, who think outside the box, your seed was planted a long time ago. Now is the time to let your creativity blossom.
 
 
Alex from MarketingPlatform
Copywriter
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