There is a fine line between self-service solutions that empower customers and self-serving tactics that prioritize efficiency over genuine customer needs. Providing outstanding customer experiences is now essential for long-term business success.
In this webinar,our expert speakers, Blair Pleasant, President & Principal Analyst at COMMfusion, and Elizabeth Tobey, Head of Marketing, Digital and AI at NICE, willlead you through crafting a customer experience (CX) strategy that seamlessly integrates digital-first approaches with a strong customer-centric focus.
Learn about: -- Differentiating between genuine self-service and approaches that result in negative experiences -- Designing intuitive and helpful digital self-service -- Leveraging data and AI to personalize customer interactions -- Integrating cross-channel experiences for seamless support |
