Last year Instagram finally opened up a video ad-revenue sharing program for publishers. However, the financial floodgates are far from open.
February 14, 2022
“Underwhelmed” is how one publisher described their view of the money they are making from uploading long-form videos — formally labeled IGTV — to Instagram. Other publishers used stronger language. Read more below.
Amidst the Great Resignation, what’s a media agency to do to ensure they retain and motivate the personnel to deliver on growth without burning them out?
Future plans to hire 100 people for its new office in Atlanta, which will serve as its U.S. video production hub to create more content – and video ad revenue – for a U.S. audience.