| With the scale era waning and the increased focus on subscriber revenue, many publishers are devoting bigger portions of their workforces to pursuing shared audience development goals. "Consolidation has to happen right now." Bryan Goldberg, Bustle Digital Group CEO, talks about consolidation in digital media, the duopoly and more on the latest Digiday Podcast. "Indemnification and liability is becoming the hot potato": The General Data Protection Regulation is leading to a game of hot potato, as clients want agencies assume risks, while agencies demand publishers assume them, and publishers do the same to ad tech vendors. City guide Time Out wants to grow its e-commerce business by using its conversational app that offers suggestions via Google Home or Android phones to users for what to do in their city. Here's how. From Tearsheet: Target is venturing into mobile payments with its own digital wallet for store-branded card customers. If there's a word echoing through the retail industry these days, it's Amazon. At the Digiday Retail Summit, hear from senior marketing executives at legacy and start-up brands to see how they're rising to the challenge. Reserve your spot today at our early bird rate. Now is the time for marketers to tap into the true potential of video. In this guide, learn how neural networks and machines can aid in an automatic contextual understanding of video content and more. Sponsored by Grapeshot. |
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| Max Willens As publishers pursue subscribers and consumers across an ever-widening array of channels, some have created teams that force them to work together. |
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| Aditi Sangal "If they [investors] want to see profits, then we need to consolidate costs." |
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| Sponsored Content MoPub In the past year, mobile viewability has exploded, with huge advancements in cutting edge measurement tech. However, if you’re on the buy-side, you might not be up to date on what’s new -- and with 2018 just around the corner, it’s time to get caught up. Sponsored by MoPub. |
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| Jessica Davies When it comes to the General Data Protection Regulation, it's a dog-eat-dog world. |
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| Lucinda Southern "The rallying cry from our team was for it to sound like your best friend in the city who knows what's going on, rather than a dumb robot." |
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| Sponsored Content Taykey Nearly 90 percent of marketers feel forced to choose between developing quality or scale in a programmatic environment. But how do you achieve both quality and scale without having to compromise one for the other? Get the report. Sponsored by Taykey. |
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| Sponsored Content 4INFO With the use of ad blockers and concerns of visibility on the rise, now more than ever it's important that marketers can connect the dots between digital ad impression and in-store sales. Get the guide to learn how to effectively measure ROAS based on in-store purchase data. Sponsored by 4INFO. |
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