| | | | | Here's How Twitter Aims to Sell $50 Million in Ads for NFL Livestreams Bud Light, Sony Pictures and Bank of America are on board By Lauren Johnson All eyes will be on Twitter this fall when the micro-blogging site livestreams 10 of the NFL's 16 Thursday Night Football games. It's a big move that could prove that Twitter is either indeed the go-to place ...
Read more » | | | | | | | | | | | Mr. Robot, Making a Murderer and The People v. O.J. Simpson Compete for Television Critics Association Awards HBO leads networks in nominations By Jason Lynch Mr. Robot, The People v. O.J. Simpson, Making a Murderer, Full Frontal with Samantha Bee and UnReal were among the shows that racked up multiple nominations today as the Television Critics Association announced its ...
Read more » | | CBS Partners With McDonald’s and Coca-Cola for First Carpool Karaoke Integration Selena Gomez segment kicks off summer sweepstakes By Jason Lynch As The Late Late Show With James Corden's Carpool Karaoke has become a viral sensation, CBS had been eagerly looking to cash in on its success. On Monday night, the network finally found its first brand ...
Read more » | | How Hearst's New Trend-Predicting Platform Will Benefit Advertisers Editors can better distribute the best performing stories By Tim Baysinger For the past two years, Hearst has been quietly developing its own hit predictor.
Read more » | | | | | Don't Worry: Oliver Stone Still Mistrusts the Government, Media and Technology Promotes his new movie Snowden at Cannes Lions By Tony Case CANNES, France—Filmmaker Oliver Stone showed up at Cannes Lions to play his well-practiced, man-disaffected-with-everything routine, to accuse the corporate-owned media of complicity with first world ...
Read more » | | E!’s New President Explains Why the Kardashians Are Still Worth Keeping Up With And why he's expanding into live and scripted fare By Jason Lynch Specs Who Adam Stotsky Current gig President, E! Entertainment and Esquire Network Previous gig GM, E!, and president, Esquire Network Age 47 Twitter @adamstotsky
Read more » | | How Bloomberg Media Is Rethinking Its Entire Sales Strategy and Seeing Results By retraining its employees on multiplatform selling By Mark Joyella When Justin Smith arrived at Bloomberg Media as chief executive in 2013, he took control of a massive global brand encompassing a television network, a magazine, radio stations, digital properties and an events ...
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