How travel marketers are engaging consumers as the industry reboots
International travel might be permitted again, but big challenges still remain for the travel and tourism industry. With safety rules (and the ever-changing traffic light system) still in place, levels of consumer doubt and confusion remain high, while staffing issues plague companies.
From using communication to restore confidence to using flexible tools and services and improving the in-flight experience, here's how travel and tourism brands are using marketing to get back on track. |
Join Econsultancy at October’s Festival of Marketing
The Festival of Marketing is back once again in October, this time looking to ‘The Year Ahead’, with four jam-packed days of virtual content designed to provide marketers with a toolkit for success in 2022.
Day Three of the Festival, themed around Customer Delivery, will be brought to you by Econsultancy, with confirmed speakers including Tesco's Alessandra Bellini, Boots' Pete Markey and Michael Snape, and Marketing Week Mini MBA founder Mark Ritson. |
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