DAILY SCOOP
A metaverse alliance amid growing awareness and a new production company from Naomi Osaka and Lebron James
Also: He’s a 10, but he doesn’t subscribe to PR Daily’s morning newsletter.
WRITING & EDITING
How to write shorter
Short is good.
MARKETING
Why you need to embrace nostalgia marketing now
Only '90s kids will get why this technique is so valuable.
CRISIS COMMUNICATIONS
How to keep your executives from ‘going rogue’ during a crisis
As usual, the work starts long before the crisis does.
MEDIA RELATIONS
CBS News exec Shawna Thomas’ 3 tips for building better relationships with journalists
Thomas suggests positioning you organization as just one character in a bigger story.
Microsoft nixes facial recognition, NHL debuts ASL interpreter and how Americans feel about gas companies’ ESG promises
Also: Doritos pledges $5 million to Black Changemakers program.
PR
What prominent LGBTQ+ PR pros say about reaching the community in Pride and beyond
Avoid rainbow washing, celebrate intersectionality and more.
RAGAN AWARDS
4 tips to boost your award-winning chances
Make your entry stand out among the competition.
INTERNAL COMMUNICATIONS
2022 Intranet Buyers’ Guide
Tips for picking the intranet that best meets your needs — and how to get buy-in.
5 tips to creating a strategic plan that will wow your business leaders
Create a plan that will keep you on track and boost your credibility with business leaders.
Meta amps up VR push, the rising cost of commuting and how Americans spend time on their smartphones
Also: Mark Cuban’s pharma company relies on word-of-mouth marketing.
When a mid-tier media outlet might be better than a top-tier placement
And how to get placements in these smaller outlets.
PR DAILY AWARDS
Ragan celebrates its Top Women in Communications honorees for 2022 in NYC
CASE STUDIES
Dad jokes and ‘sectional positions’: How social media is helping update a legacy brand
Social listening and a willingness to experiment leads Havertys social campaigns.
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