OCTOBER 29, 2018

Hey there. Welcome to the WardsAuto Dealer 5 for Monday Oct. 29. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:

A dealer explains how to speed up the buying process and get better customer engagement to boot. Watch our (short) video here.

Full article

In a most-watched ad, a Mitsubishi a salesman uses his booming voice to narrate test drives with potential customers. Watch the spot and the others in the top five here.

Full article

Manage compliance with confidence with the new 2018 Dealertrack Compliance Guide
It’s the industry’s unrivaled reference on all things F&I Compliance, including:
• New federal laws and regulations
• How to avoid issues with the CFPB and FTC
• Recommended practices for data safeguards and identity theft protection
• Compliance management tips
Order your copy today or register for immediate access to a digital copy now.

Strong demand for trucks, and expectations that fleet deliveries remain robust, will lift October U.S. light-vehicle sales to a 17.5 million-unit SAAR, says Wards analyst Haig Stoddard. Check out the trend chart.

Full article

VIN-Specific Marketing – It’s More Than Just Landing on the VDP
What is VIN-specific marketing? LotLinx GM of Product and Technology Lance Schafer gives dealers advice on how to identify real VIN-specific capabilities. Learn more!

Teens appear to have an overall skepticism about fully autonomous vehicles. Check out the results of a new survey.

Full article

And now for the latest dealer-oriented broadcast from CBT Automotive..

Full article

That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at [email protected].

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...

ADVERTISEMENT

ADVERTISEMENT

ADVERTISEMENT