How to know if your PR pitch is concise enough; Fisher-Price bows to consumer pressure with recall; Social media stats to know; How to make the most of a small marketing budget; and more
It had hoped to get by with a warning to consumers about its Rock ’n Play Sleeper, but public outrage compelled the company to take a more drastic measure. Is it too little, too late?
Critics of the social media platform’s Messenger service rejoiced after the announcement that they won’t have to download an extra app. However, the move isn’t just to please users.
If your website lacks clarity on where your company stands—and proof of progress—potential hires might think you have something to hide. Here’s advice on which subjects to cover.
Marketers are tasked with bringing in new customers and helping them along the marketing funnel until they buy—and hopefully become lifelong customers.
With the Trump White House making news daily and so many other stories coming out of the nation's capital, PR pros have to make a potent impression on D.C. journalists. Consider these tips.
This week readers wanted to know more about ways to improve their social media identity, Lush UK's decision to ditch social media, Fisher-Price's response to 10 babies' deaths and more.
Blog content is essential for building SEO, developing your reputation within the industry and educating new customers. Be wary of the missteps that can undermine your efforts.
Amazon’s Jeff Bezos challenges Walmart and others to match its pledge to pay every worker a minimum of $15 per hour. The reply, ‘What about your taxes?’ fuels the high-profile sparring.
