How to increase revenue without increasing spend CallTrackingMetrics e-Book helps advertisers improve digital marketing efficiency without increasing their current digital media spend.
ClickZ Daily: July 17, 2020 |
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| Happy Friday! Today we have a new eBook by CallTrackingMetrics, which helps advertisers improve digital marketing efficiency without increasing their current digital media spend. The e-book contains a 3-step approach to maximizing performance on digital ad platforms such as Google and Facebook with the goal of achieving better efficiency from your existing media budget. Also PureWeb’s Elly Uz details which industries are uniquely suited to having 3D configurators enhance the customer experience. According to Elly, interactive 3D applications like configurators offer an exciting new way to engage users who are bored with traditional digital tactics. Benchmarking Survey 2020 We’re tracking six core marketing trends over the next few months to help you benchmark your response to COVID-19. Please complete this 15-second survey and see how you compare with others in the industry. Your answers will be treated confidentially. |
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Digital Advertising Jacqueline Dooley CallTrackingMetrics e-Book helps advertisers improve digital marketing efficiency without increasing their current digital media spend. |
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Digital Advertising Elly Uz Interactive 3D applications like configurators offer an exciting new way to engage users who are bored with traditional digital tactics. A few industries could particularly benefit from them to engage those users. Read more |
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| Digital Marketing Tom Dolan Tom Dolan, Executive SVP, Media Services at Valassis, discusses how COVID-19 has impacted consumer trends and behaviors, and the capabilities marketers need to keep up. Read more |
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| AI & Automation Adolphus Nolan III Adolphus Nolan III, Solution Architect at Bottle Rocket, highlights how AI and ML are helping marketers exceed some of the loftier user experience expectations with essentially minimal effort. Read more |
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| AI & Automation Oz Etzioni AI has enabled marketer’s strategy for better engagement in more ways than we know. Read more |
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Campaigns Google Shopping has always been a bit of an enigma to non-paid media experts. Unlike Search ads, with Shopping there are a lot of variables involved in how your products show, what you rank for and how much you pay for specific search terms. Download now |
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| Analyzing Customer Data Browser Push Notifications are clickable rich content messages sent to your device by a website or a web app. Web push notifications can be delivered to your subscribers’ device, mobile or desktop, even when they are not on your website. Download now |
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