| Increase the Joy and Retention of Your Members In this webinar, you will get a deep dive into the onboarding process for new members and fitness department team staff in order to ensure your facility is set up for long-term success. We will look at the new member lifecycle from both the member perspective and that of the fitness department. This includes insight on how to: Set expectations Deliver on promises Decrease attrition Increase sales The presentation will also share industry statistical benchmarks that illustrate the difference between keeping members or losing them. You will walk away with actionable items and implementable fitness programs based on this data. The goal is to increase the usage and joy of current members, which limits attrition and increases sales.
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Mark Koester Director of Fitness Active Wellness | | Mark Koester has been a prominent figure in the New York City fitness industry for more than 12 years. In 2014, Mark joined Active Wellness as the director of fitness at the prestigious 92nd Street Y. Mark oversees the personal training department with total sales almost three times the annual sales prior to his start in 2013. The facility is now on pace to hit $1.3 million annually, a 300 percent increase. |
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