One of the late, great comedian George Carlinâs best-known routines was âSeven Words You Canât Say on Television.â Itâs about his search for those words and societyâs weird fixation on them. Itâs definitely NSFW, but also definitely worth seeking out on your own time. I bring this up because weâve updated our guide to email deliverability with the 10 most âdangerousâ words to use in an email. The good news is they will likely only be a problem if youâre in financial services. The other good news is that people arenât falling for âfreeâ anymore (mostly). We also have Melissa Reeve explaining how Starbucks creates fast, efficient and effective customer feedback loops in an AI-driven world. Finally, weâre just one week away from The MarTech Conference, our free, online event where experts provide the actionable insights you want. You can register here and hereâs where to see the agenda and list of speakers. Constantine von Hoffman Managing Editor |