The Vice Media Group-owned women’s lifestyle publication plans to start testing live shoppable video this spring, its global editor-in-chief said in the latest episode of the Digiday Podcast.
| As a publication specializing in fashion and beauty, Vice Media Group’s Refinery29 has its origins in commingling content and commerce. Now the outlet is looking to extend its expertise to live shoppable video. Read more below. How Refinery29’s Simone Oliver is complementing content with commerce. Here’s why theSkimm created a weekend newsletter. As brands increase prices citing inflation, marketers work to figure out how to communicate those hikes. More in this Digiday+ Marketing Briefing. The esports journalism industry’s growing pains have led even successful reporters to hang up their pens in favor of other industries or professions. From our sister site, WorkLife: Cases of whistleblowing grew during the pandemic across industries, as people aired higher grievances over health and safety. Other things to know about Join us in Palm Springs May 4-6 at the Digiday Programmatic Marketing Summit for a deep dive into the rapidly changing programmatic marketing landscape and hear from execs at T3, Publicis Imagine, and Bayer. Personalization and privacy work in tandem when it comes to the new digital marketing manifesto, but marketers must find the right data partner to ensure they deliver on both. Sponsored by Wiland. Between the changing consumer profile and increased technology adoption and innovation, marketers are shifting beyond traditional methods. Sponsored by Blackhawk. | | |
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