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Travel: How OTAs are adding generative AI to test the future of trip planning

Online travel agencies and startups are integrating with ChatGPT and Bard to enhance the travel planning (and potentially booking) experience, in an industry that still contains plenty of legacy technology.
The five types of professional learner and what they mean for upskilling programs

When it comes to structured learning programs, are you ‘compliance only’, ‘eager with structure’ or a ‘self starter’? Econsultancy’s latest report looks at upskilling best practice in the light of learning personas.
 
The Race to Digital Skills: New Best Practices in Effective Learning

How do businesses keep up with customers, technologies and events that are perpetually in flux? Just as they always have, by learning.

Download the report to read the results of our skills survey and more:
  • The Increasing Demand for Digital Skills
  • How to Effectively Add Digital Skills
  • The 4C Model for Digital Upskilling
  • The Business Case for Learning
  • The Learning Organisation
  • The Master List: Building a L&D Strategy for Digital Skills
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Upcoming Events
Five Common Pitfalls of Enterprise SEO (and How to Avoid Them)

June 15th, 2023 | 11:00am BST

Join Markus Klöschen as he describes the strategies used by top SEO teams in order to drive success, traffic, and revenue.

Sponsored by Conductor
View all events
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Discover how to create video content with influencers
Over the past few years, marketers have watched video become an increasingly popular content medium, propelled through the rising success of platforms such as TikTok, and features such as Instagram Reels being favoured by algorithms. In this guide, Influencer Intelligence explores video creation with influencers in detail, providing practical guidance and a comprehensive rundown of the key points you should consider when creating influencer marketing campaigns.
Download guide
Featured Reports
 ‌  Quick Guide to Building a Digital Culture

This quick guide looks at how businesses can build a digital culture to promote innovation and resilience. It also provides reflection questions for leaders to use in nurturing a digital culture within their teams.
 ‌ Social Media Advertising Best Practice Guide

Social media platforms can offer brands highly targeted and effective advertising in a wide variety of formats. This best practice guide covers the key opportunities, with practical advice on navigating the challenges, designing campaigns and developing a strategy.
 
View all research
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