Econsultancy
The digital transformation of media: How laggard advertisers lost out in the pandemic

Covid has been tough for all advertisers, but some have weathered the storm better than others.
 
The anatomy of a great ‘we are reopening’ email

What makes a great ‘we are reopening’ email? Here are some things to aim for, as illustrated by examples including the Natural History Museum.
 
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Marketing + Machines: The role of AI in media planning

Episode 2 of a three-part podcast series created by Marketing Week, Creative Review and Econsultancy, sponsored by Facebook.
 
A day in the life of… Claire Hazle, Director of Digital Self-Service, Legal and General

Hazle gives us an outline of how L&G is responding to the crisis, and what her average day looks like.
 
Maximising the fashion ecommerce experience as consumers move from bricks to clicks

An exceptional ecommerce experience will be essential for fashion brands as they emerge from lockdown – but what can they do to engage new customers online?
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Featured Reports
 ‌  Customer Retention Best Practice Guide
What strategies should marketers deploy to transform new customers into repeat customers, and how best to optimise long-term loyalty and advocacy among the highest value customers?
 ‌ Digital Transformation Monthly: July 2020 - Retail
This edition focuses on the retail sector at a time of reckoning, as non-essential stores start to open their doors post-lockdown.
 
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Future of Marketing Webinar
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July 28th, 3pm BST
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3 ways intelligent automation can make smarter marketing decisions

Intelligent automation is helping marketers make much more effective marketing decisions by flagging up marketing opportunities in real-time, delivering personalised experiences and automating customer retention.
Find out more
 
Live Learning Online
Online Fast Track Ecommerce & Online Merchandising
Online - August 12th
Online Fast Track: Digital Marketing Training Course (2 Days)
Online - August 19th
Online Fast Track: Influencer Marketing (1 Day)
Online - August 26th
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Latest Jobs
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Senior Customer Experience Executive
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Investor Relations Consultant
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Senior PR Content Executive
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Acquisition Marketing Manager
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Contact us
Econsultancy London
Floor M, 10 York road,
London, SE1 7ND, UK
 ‌ +44 20 7970 4322
 ‌  Econsultancy New York
205 Hudson Street, 7th Floor
New York 10013, United States
 ‌ +1 212 971-0630
 
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