How conversational analytics helped StarKist grow their tuna pouch category by 75 percent A look at how StarKist is successfully using conversational analytics platform Netbase Quid to measure consumer sentiment and discover opportunities for product innovation.
ClickZ Daily: March 11, 2021 |
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Case Study Jacqueline Dooley StarKist is successfully using conversational analytics platform Netbase Quid to measure consumer sentiment and discover opportunities for product innovation |
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Case Study Jacqueline Dooley StarKist is successfully using conversational analytics platform Netbase Quid to measure consumer sentiment and discover opportunities for product innovation Read more |
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| Emerging Technology Daniel Tannenbaum Open banking is a new software championed by the regulators, allowing loan providers to see the bank transactions of their customers and make a informed lending decision. Whilst revolutionary, there are questions over its security and feasibility, as the experts highlight below Read more |
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| Content Marketing Brian Cotter In the final part of his storytelling series, Seismic’s SVP of Global Sales Engineering Brian Cotter offers his advice for delivering a story with impact Read more |
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| Digital Advertising Norman Guadagno Norman Guadagno, CMO of Acoustic, explores the possibility of advertising within virtual meetings Read more |
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| Blis is your location-powered advertising & analytics partner, helping brands understand, reach and engage consumers globally. Read more |
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Digital Marketing Social media platforms must be more tightly regulated, according to a survey conducted by ClickZ. Download now |
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| Advertising & Promotion There are many different kinds of advertising that marketing experts have in play at any given moment – but building a powerful understanding of performance can be difficult to achieve. For this, digital marketers must commit to going above-and-beyond baseline ad verification. Download now |
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