Every brand marketer and agency claims to want more in the way of diversity, equity and inclusion. Even during the pandemic, as companies struggled to keep business on track, they continued to vow to build a more representative workforce. It’s easy to get agencies to talk about their DE&I initiatives. But last year was the very first time many agencies publicly revealed the gender, race and ethnic makeup of their entire workforces, in an effort to be more accountable. Read more below. Other things to know about | | |
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| Top Stories |  | | Ivy Liu |
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| Future of Work | | | | Agencies tout their DE&I initiatives. But they’re less apt to share numbers and actual results of their diversity efforts. | | |
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howdy! | Business of TV | | | | The legacy of the last year, when the coronavirus crisis overtook the world, is the rapid acceleration of the many changes already underway in the TV, streaming and digital video businesses. | | |
| Sponsored by Connatix | | | | Watch this episode of Question of the Day to hear how Dotdash used data to identify and react to sweeping changes, creating and delivering content to audiences across a year of quarantine. | | |
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howdy! | Brands in Culture | | | | With a retail pop-up and move into experiential marketing, MakeSpace is hoping to stand out amid the increasingly crowded digital ad ecosystem. | | |
| Sponsored by Tipser | | | | In this new live webinar, learn how and why consumers are leading the content commerce trend, and how brands and publishers are changing approaches to keep up with them. Register now for March 30 at 2 p.m. EDT. | | |
howdy! | Content & Commerce | | | | Shopify grew its app store amid the pandemic to have more apps than its competitors and robust tools for app developers. | | |
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| Sponsored by Piano | | | | COVID-19 fueled a subscription surge in 2020, but publishers now face the challenge of keeping customers subscribed. They’re turning to four key strategies to maximize subscriber retention and minimize churn this year. | | |
howdy! | Equality and Opportunity | | | | A roundup of publishers’ diversity reports reveals that nearly all of the companies included have majority white staff, leadership and new hires. | | |
howdy! | The Confessions | | | | One former employee who worked in advertising reflected on burnout and what companies can do to support working mothers. | | |
| Publishing in the Platform Era | | | | Harper's Bazaar digital director Nikki Ogunnaike is growing and monetizing its audience while strategizing around digital trends. |
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