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| Potus inspires a wave of protest work By Patrick Coffee Months before Pepsi's perfect storm of cultural controversy, 2016 laid waste to the myth that advertising is an inherently apolitical business. President Donald Trump inspires strong opinions like he attracts Twitter followers--and in the months leading up to last year's election, the American ad industry appeared to achieve a rare moment of consensus in opposition... Read more » |
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| Jeff Bezos grabs the No. 1 spot this year By David Gianatasio |
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| Promoted Content by Adobe | | |
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| Sets of numbers can be misunderstood if they lack integrity By Julie Fleischer |
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| Ties athletic performance to tech performance By Christine Birkner |
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| Latest spots from Goodby Silverstein & Partners By David Gianatasio The machines finally rebel against their makers and begin reducing human civilization to cinders. Amid the chaos and destruction, as the awful end draws near, your most soul-crushing regret is... You never went to a Sia concert? Goodby Silverstein & Partners posits just such a silly scenario for StubHub in the action-packed commercial below, one... Read more » |
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| Toygar Bazarkaya comes from Havas to join We Are Unlimited By Patrick Coffee Omnicom has hired a new chief creative officer to lead We Are Unlimited, the agency dedicated to McDonald's that opened in Chicago earlier this year. Toygar Bazarkaya, who held the role of chief creative officer of the Americas at Havas before leaving in March as the network reorganized its leadership teams around the world, begins... Read more » |
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| She'll take on the same title at the advisory firm By Christine Birkner, Patrick Coffee Dana Anderson, CMO of packaged goods giant Mondelez International, is leaving the company to hold the same title at strategic advisory and business development firm MediaLink. "I'm ready to scream it from the rooftops because Dana is such a big personality," MediaLink CEO Michael Kassan said today, describing Anderson as "someone I have secretly gone... Read more » |
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| The latest Colonel Sanders introduces a new menu item By Christine Birkner With Budweiser planning to brew beer on Mars, it's perhaps only fitting that KFC is plotting to launch a chicken sandwich into space. The Zinger, a spicy, crispy breaded-chicken sandwich that debuts in the U.S. on April 24 is already one of the top-selling sandwiches in KFC's international markets. To promote the Zinger, actor Rob... Read more » |
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| Droga5 spotlights photojournalists' search for the truth By Kristina Monllos The New York Times wants readers to understand what it takes to produce the journalism it does--that there's real work behind the words and photos they see, and that some of the paper's journalists risk their lives for stories. That's why the Grey Lady has released a new set of ads directed by Darren Aronofsky,... Read more » |
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| The fine print just got more entertaining By Erik Oster BBDO has launched a new campaign for AT&T starring Mark Wahlberg, playing off the idea of an updated "terms and conditions" for viewers who want to watch TV everywhere. "Terms and Conditions" follows BBDO's "Everywhere" effort in January focusing on the accessibility of AT&T's DirecTV offering. Last month, AT&T announced the signing of an exclusive... Read more » |
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