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Within less than five days of launching, Meta's Twitter rival, Threads, boasts more than 100 million users, after attracting one-tenth of that count within seven hours of launch. So far, reported glitches include no hashtag support, the inability to post from the web and a search that is limited to usernames. Full Story: Engadget (7/10)
This infographic from Giraffe Social Media offers tips on how marketers can create infographics from written content. Advice includes starting by condensing written articles into lists and how to use sketching to translate copy into visual content. Full Story: Social Media Today (7/9)
Insurers shun California's homes, citing wildfire risk Farmers Insurance, the second-largest provider of homeowners insurance in California, has limited new policies in the state due to high costs and wildfire risks. This decision follows similar moves by Allstate and State Farm, which have stopped writing new homeowners policies in the state, citing wildfire risk and limits on insurance premiums. Full Story: CNN (7/10)
Technology & Innovations
How AI will drive "seismic" shifts in digital marketing Marketing experts say generative AI tools that use prompts to create content and images will have a "seismic impact on digital advertising" that can be likened to the advent of social media, which drove significant changes in marketing output, volume and targeting personalization. They expect AI advancements to further propel its use within digital marketing, but note brand safety, quality and potential legal issues remain current hurdles. Full Story: CNBC (7/8)
Alex Horowitz of The Pew Charitable Trusts calls for zoning reform and alternative financing options as steps toward addressing the affordable housing crisis in the country. Full Story: The Hill (7/10)
Legislation & Regulation
Banks move to secure funding with covered bond issuance Banks' issuance of mortgage-backed covered bonds reached a record high in the first half of this year, exceeding the previous peak in 2011. The surge in sales, driven by the need to secure affordable funding amid a turbulent period for the banking sector, has been attributed to the conclusion of central banks' pandemic-era support for debt markets and the sector, as well as preparations for the winding down of funding schemes like the Bank of England's. Full Story: Financial Times (7/10)
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