| Lucia Moses Now that it’s integrating the print and digital sides, Hearst is looking to data to help inform its editorial approach. |
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| Jessica Davies The publisher has extended its audio strategy to include smart speakers, starting with Google's voice-command platform Assistant. |
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| Sponsored Content dataxu TV is changing. The way people consume content, their habits, their behaviours and their expectations are constantly evolving, from streaming services to linear TV and mobile devices to smart TVs. In the current and future TV ecosystem, understanding and reaching the people behind these screens is increasingly challenging. Sponsored by dataxu. |
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| Kerry Flynn Some brands have built unique in-store opportunities for AR instead of paying for an ad on Snapchat. |
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| Seb Joseph Advertisers with apps see the vertical video format as a key route to more downloads. |
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| Sponsored Content Bannerflow As brands increasingly seek transparency in their advertising spend and more control over creative, many are beginning to take this capability in-house rather than rely on their agencies. Help us discover the biggest drivers, barriers, and challenges in in-housing to identify how this burgeoning trend will develop. Take this quick survey and you’ll receive a Starbucks gift card upon completion. Sponsored by Bannerflow. |
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| Sponsored Content OpenX For brands and retailers looking to reap the rewards of a robust holiday shopping season, consumers are signaling several important shifts in how they consume branded content and ultimately execute their buying decisions. These new consumption trends have compounded the challenge of engaging shoppers in today's highly fragmented media environment. Sponsored by OpenX. |
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Awards Gala:
November 14, 2018 |
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Awards Gala:
November 14, 2018 |
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Awards Gala:
November 14, 2018 |
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ALL EVENTS |
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