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In today’s privacy-first environment, publishers are struggling to understand their audience's full behavior along the path to purchase. To thrive in a post-cookies world and accelerate marketing performance across online and offline channels, brands, publishers and consumers all need new ways to form meaningful connections. Download this new guide to explore tips and techniques for building an identity-based ecosystem that can help publishers maximize the value of their ad inventory, and help brands optimize the return on their ad-spend. You’ll learn: Best practices for resolving user identityHow to achieve complete data ownershipHow to build audience segments while maintaining user privacy Get the eBookOne Liberty Plaza | 9th Floor New York, NY 10006 You received this email because you're signed up for updates about Digiday's partner programs. Change your preferences below to stop receiving them or unsubscribe from ALL Digiday email. Share Tweet Share Forward Preferences | Unsubscribe |
Laden...
Laden...