Insider information for the win
| | | Question, **vornaam**. How chill would it be to create viral campaigns, make waves, tug at heartstrings and cultivate communities of raving fans? What if we said this is possible through some of the branding and engagement secrets of giants like Netflix and Magnum Ice Cream - would you be interested in getting all of this insider information? Cool! Then we’ve got you. The price of a ticket will bring you to the priceless: top leaders and strategists from some of the world’s most successful brands, plus a community of 2000 of your peers where countless opportunities, meetings and relationships are forged. The feeling of an exclusive club. Only one task for you now so you can keep chilling this summer: There is two more weeks to get your ticket at summer early bird pricing before they go up. And tell me - whose strategy includes paying more than you need to for anything? |
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| | | Alphonso Morris, lead product designer at Netflix, presents a compelling case study on acquisition and shows why YOU should care more about understanding, anticipating and prioritizing your users’ needs. Be initiated into the transformative power of business design: faster adapt to market changes, improve UX and achieve strategic goals while staying connected to the beating heart of your user base. |
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| | TUGCE AKSOY // MAGNUM ICE CREAM (UNILEVER) As global head of brand engagement Tugce Aksoy will tell you, Magnum is not just a powerhouse: it’s a remarkable example of evolution. The company replaced traditional marketing with cutting-edge engagement strategies, leveraging creativity, storytelling, and digital platforms to build a powerful and enduring brand presence. Come see HOW. |
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| | | JBL’s community building strategy is hands-down one of the most innovative we’ve ever seen. The company has created a virtual world within the video game Roblox for users to come together and create their own audio experiences. Don’t miss this one if you strive to create virtual communities that leverage the power of audio. |
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