Google’s Area 120 incubator recently released Shoploop, a platform that aims to combine social, video, ecommerce and influencer marketing all in one place. Is it a revelation, or simply long overdue? Rebecca Sentance tested out the platform and spoke to experts to get their thoughts on Shoploop.
From fixed URL structure to international setup and performance optimisation – Vervaunt MD Paul Rogers and NOVOS Founder Sam Hurley go through 10 technical Shopify SEO considerations.
Driving lots of traffic to your ecommerce website? Great. But the work doesn’t stop there. A good ecommerce site doesn’t just attract visitors; it converts them into paying customers.
Richard Brosgill is the Managing Director APAC & RU at ForwardPMX, a global brand performance agency. We caught up with Richard to find out more about his role.
The Future of Marketing In an industry characterised by change, Econsultancy’s Future of Marketing report is designed to help marketers understand and plan for what the future may hold.
Customer Retention Best Practice Guide What strategies should marketers deploy to transform new customers into repeat customers, and how best to optimise long-term loyalty and advocacy among the highest value customers?
WWF-UK’s Chief Executive will be joined by film writer and director, Richard Curtis and RB’s Fabrice Beaulieu to discuss ‘How Marketing Can Respond to the Climate and Nature Crisis’.
With agencies demonstrating the creativity and resilience the industry’s known for throughout the pandemic, the Oystercatchers Awards look to continue championing the value agencies deliver to clients and brands.
