Also: Sinclair Broadcast Group to lay off nearly 600 employees, Chipotle and e.l.f. Cosmetics partner on product line, the best phrases for PR pros to hear, and more.

TODAY’S HEADLINES – 03.04.2021  
 
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DAILY SCOOP

Google says it won’t sell ads that track users’ website visits, Alamo Drafthouse files for bankruptcy, and Golden Globe Awards viewership dropped 62%

Also: Sinclair Broadcast Group to lay off nearly 600 employees, Chipotle and e.l.f. Cosmetics partner on product line, the best phrases for PR pros to hear, and more.


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CRISIS COMMUNICATIONS

Are American audiences ready for sophisticated messages about gender?

As marketers try to catch up to the latest science around gender identity and update products for modern consumers, they must take care to bring their audiences along for the ride.


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CRISIS COMMUNICATIONS

Arctic winds offer a Texas-sized lesson in crisis communications

An agency leader reflects on the takeaways from the crisis that left thousands of Texans without power as cold temperatures shut down power plants and compromised water treatment facilities.



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MEDIA RELATIONS

3 common #PRFails that journalists want you to stop right away

This free advice from the Twitter accounts of media pros is crucial advice for finding earned media success in the coming year.


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PR INDUSTRY

Belle Moskowitz: A trailblazing publicist and female politician

For Women’s History Month, we remember one of the women who played an important part in the early days of the modern PR industry.


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RAGAN AWARDS

Don't miss this Friday's CSR & Diversity Awards entry deadline

Earn recognition for your influential DE&I, CSR and ESG communications campaigns, initiatives and programs. Entries must be received by 11:59 p.m. Central time on Friday, March 5.


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TELL ME ABOUT IT

According to data from the Super Bowl, what messages stick for 2021?

Tina McCorkindale of the Institute for Public Relations and Mark Weiner of Cognito Insights offer up insights from their data dive in this ongoing series about the future of PR and messaging.



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DAILY SCOOP

Experts criticize Cuomo’s apology, Amazon tweaks logo after comparisons to Hitler, and Twitter opens ‘Spaces’ to Android users

Also: Mental Health America’s recent report highlights high employee burnout and stress, Reese’s introduces all-peanut butter cups, Facebook tests ‘Bars’ app, and more.


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CRISIS COMMUNICATIONS

Clubhouse provides a fresh new venue for social media meltdowns

With a new social media platform comes opportunity—and also risk.


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WRITING & EDITING

What communicators know, and what they must teach

What I learned from Larry Ragan and a thousand other communicators is what I hope to teach the world.


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DIVERSITY AND INCLUSION

How PR pros see 2021 as a year of opportunity for DE&I

For communicators looking to push for change on inclusion and equity, here’s why the experts argue that attention must be turned inward.



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RAGAN AWARDS

Showcase your media relations success

Enter Ragan’s Media Relations Awards by Friday, March 19, to earn recognition for your media relations campaigns, events (live or virtual) and initiatives that delivered results.


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DAILY SCOOP

Twitter to flag misleading COVID-19 vaccine content, Instagram launches ‘Live Rooms,’ and Volvo pledges to go fully electric by 2030

Also: Six Dr. Seuss titles will no longer be published due to racist imagery, brand managers ramp up content for Women’s History Month, 66% of marketers are boosting online lead-gen budgets, and more.


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LEADING NOW

‘Messy is the new credibility’: How to communicate in a noisy world

Kristin Graham sees a new paradigm shift that will lift all communicators.


Ragan's Social Media & Digital Communications Virtual Conference

Create moments of greatness across your social media platforms.

Register now for Ragan’s Social Media & Digital Communications Virtual Conference.

This is one you don’t want to miss.


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