Google's COVID-19 website; Buzzwords in COVID-19 messages; Influencer takeaways; Lessons from Marriott's CEO video; and more

DAILY SCOOP

Google releases COVID-19 website and search, Carnival chief defends coronavirus response, and Starbucks and GameStop close their doors

Also: Google News offers ‘fact check’ section, MasterClass offers free resources, how COVID-19 is affecting marketing budgets, and more.

WRITING & EDITING

During the COVID-19 pandemic, buzzwords are getting a workout

Many users on Twitter have noted the increased use of some words and phrases that have started to distract from important messages.

SOCIAL MEDIA

How the coronavirus is disrupting influencer marketing

These online personalities still have access to their digital audiences, but how can brand managers work with them to create the content needed?

EXECUTIVE COMMUNICATION

Takeaways from Marriott’s emotional CEO video

The hotel chain’s chief Arne Sorenson looked right into the camera to deliver his regrets and sympathy for team members affected by the COVID-19 crisis.

PR DAILY AWARDS

Don’t miss this Friday’s Corporate Social Responsibility Awards deadline

Enter your best CSR work by Friday, March 20, at 11:59 p.m. Central time. Don’t miss out!

BRANDING

Marketing lessons from the South Korean beauty industry

The nation exported nearly $625 million in cosmetics to the U.S. last year, and much of its global success is tied to vibrant packaging and marketplace agility.

DAILY SCOOP

Air Canada lays off 5,100 as Domino’s prepares to hire 10K, Facebook grapples with deleting misinformation, and studios release films early

Also: Josh Gad’s storytelling efforts, an infographic for savvy information consumption, how to pitch during COVID-19, Google Trends data, and more.

MEDIA RELATIONS

Should you pitch non-coronavirus stories to the press?

COVID-19 is dominating the news cycle. Can PR pros stoke interest about stories unrelated to the pandemic? Are journalists covering anything else?

CRISIS COMMUNICATIONS

Why good comms practices are more important than ever

How can communicators help their stakeholders and audiences through the current crisis around COVID-19? PRSA Chair Garland Stansell says it’s all about the basics.

BRAND JOURNALISM

Inside Blue Cross Blue Shield of Massachusetts’ robust newsroom

More than a standard brand journalism endeavor, Coverage cranks out invigorating content geared to help readers live full, healthy lives.

PR DAILY AWARDS

Share your life-changing nonprofit PR work

Enter PR Daily’s Nonprofit PR Awards to showcase the comms work that has made the world a better place. The entry deadline is April 24.

INFOGRAPHICS

Infographic: YouTube, Facebook Stories on the rise in 2020

According to research from Animoto, video content is growing in popularity for social media users. Here’s what that might mean for your organization.

HOW WE DID IT

Adding storytelling to technology in developing ‘Innovation Relations’

An agency keen on creativity cultivated this practice dedicated to building reputations for innovation leaders. Here are the steps in its evolution.

DAILY SCOOP

Marriott, Norwegian Air and more announce layoffs; Target, other chains offer special hours for at-risk shoppers, and EU asks Netflix to slow streaming

Also: More than half of all employees are preparing for job cuts, a PR agency offers its wire service for free, the importance of executive communication, and more.