What’s going on here? Investors made clear they’re not at all confused about Perplexity’s value as a Google challenger, jumping in on a funding round that tripled the AI firm’s valuation. What does this mean? Perplexity’s conversational search engine has over 15 million monthly active users, making it one of the world’s fastest-growing AI applications. The firm’s subscription model is paying off too, with annualized revenue that topped $35 million in August – up from just $5 million in January. And clearly, Perplexity is catching the right attention: the startup just raised $500 million from investors – including Nvidia – in a deal that valued it at $9 billion. That’s triple the valuation it secured in June. Why should I care? The bigger picture: Things go boom. Perplexity – whose AI search engine pulls information from the web in real time to answer queries – is just the latest example of AI startups attracting huge investments at eye-watering valuations. Just this week, Databricks sealed one of the biggest deals in venture capital history. And not long before that, ChatGPT-creator OpenAI landed $6.6 billion in funding at a $157 billion price tag – the highest in Silicon Valley history. Not everyone’s sold on AI’s big promises though: some investors are warning the sky-high valuations for loss-making startups have all the hallmarks of a bubble. Zooming out: A little less lonely at the top. Google’s vice grip over the $300 billion search advertising industry is starting to slip, and it’s not just because of Perplexity. OpenAI recently opened up its AI-powered search tool, SearchGPT, to all its users. And Google can’t fall back on its usual playbook, either: a US federal judge ruled in August that it was illegally maintaining a search-and-ads monopoly. It’s safe to say that any potential fixes won’t make it easier for the firm to stay on top. |