Google Ads Keywords? | Profitab le Amazon | SEO: Helpful Conten t

March 11, 2024

Today's sponsor:

Optimizing Google Ads without Keywords

• Less-precise match types.

• Intent-focused smart bidding.

• Keyword-less campaign types.

Keywords remain critical (and necessary) for standard Search campaigns. Yet other entities increasingly determine account success. Keyword queries alone don’t reveal searchers’ intent.

Here’s how to future-proof Google Ads accounts beyond keywords.

Read article >

A Message from Klaviyo

New Email and SMS Benchmarks

How do your emails and texts rank against peers? Klaviyo’s new benchmark report analyzes 325 billion emails and 3 billon texts, revealing expert tips and performance standards specific to ecommerce. Go from “good” to “great”!

Get Klaviyo's Report >

Amazon Seller on Profitable Products

Why did an Amazon seller choose disposable dinnerware plates made from palm leaves? Three reasons. Read article >

Helpful Content Recovery, per Studies

Industry research finds correlations between site elements and Helpful Content impacts. Read article >

Charts: Fastest Growing Ecommerce Companies 2023

The fastest-growing publicly-traded ecommerce companies are mostly marketplaces, per Yahoo Finance. Read article >

🔥 Today's Great Ecommerce Idea

Build Community by Humanizing Your Space

"Study your competitors. Identify weaknesses and capitalize on personal engagement and community-building. Live events and informative talks can amplify social presence and foster connections in the ecommerce space.." - Jimmy Kim, Founder of Sendlane

🎙 'Ecommerce Conversations' Podcast

Directness Wins in Advertising

Painful Decisions Greet First-time CEO

Subscribe to the podcast.

🎓 Webinar U:

Instant 30-minute video + ebook.

7 Steps to Checkout Success

The Profitable Seller: Mastering Amazon FBA

You are receiving this email at [email protected] because you opted on our website to receive the Practical Ecommerce newsletter. You can unsubscribe, change frequency, or update your email address at anytime.

Was this email forwarded to you? Subscribe here.

To ensure this newsletter reaches your inbox, please add [email protected] to your contacts. If you use Gmail, just drag this email to your "Primary" tab.

--
Practical Ecommerce

125 S. Park Street, Suite 430
Traverse City, MI 49684

Copyright (C) 2024 Practical Ecommerce.