MarketingPlatform 3.0 seems to hit the sweet spot!
| Click here if you cannot see the pictures |
|---|
|
|---|
|
|---|
|
|---|
| MarketingPlatform 3.0 seems to hit the sweet spot! |
|---|
“It tickles in all the right places”
For a fleeting moment, you could have heard a pin drop in the room. We’re not kidding.
But during a recent demo of the brand new version of MarketingPlatform 3.0, and with a genuine and open grin, one of our clients said these exact words to our sales team, to their complete surprise and delight.
We’ll be honest, it’s definitely not the sort of expression of appreciation and approval that you’d normally expect when presenting your SaaS solution to a client. But we’ll take it very much as it was intended - MarketingPlatform 3.0 looks like it’s a bit of a hit!
From the outset, our mantra at MarketingPlatform has been “Time To Be Creative” and it has always been our dream to provide you with an intuitive tool that gives you that time and space to unleash your creativity.
Version 3.0 - focused around your experience as a user of the platform, and packed with feature upgrades - is both the latest step in this journey and an expression of our commitment to that mantra.
But we are very well aware that the work does not finish here.
We call it 3.0 for a reason - it is the next evolutionary stride in a continuous improvement programme for both user experience (UX) and platform effectiveness. A programme that involves us ensuring and enhancing both the robustness of the platform and the experience you have in using it.
Apart from the fresh new look and feel, amongst the improvements we’ve put into this latest version are;
a completely reworked and informative login page that includes links to practical and informative content designed to help you get the most out of the platform and your conversations with your audience,direct and easy access to Customer Service chat, function-specific links to our Wiki and in-platform Video guides on every page, and, a wider variety of more detailed function descriptions to help you every step of the way.
Seriously though - “it tickles in all the right places” - this sort of enthusiastic response is precisely why we do what we do. We want you to enjoy what you do creatively and we want to ensure that your creativity, equipped with the right tools, makes your business grow.
And what if you’re not using us right now?
Perhaps it’s time to be tickled too?
Reach out to one of our always smiling and engaged colleagues and book a no-obligation demo and see if MarketingPlatform 3.0 can also bring a smile to your face. |
|---|
|
|---|
|
|---|
|
|---|
| And here are a few handy tips for your upcoming campaigns... |
|---|
|
|---|
|
|---|
|
|---|
| Whilst you are making yourself at home with the new look and feel of our platform we thought we’d share a few tips and tricks with you for getting the most out or your campaigns. |
|---|
| Make your email more lively with animated GIFs |
|---|
| Unless you have been living under a rock for the past year, you will have noticed that the emails you receive are becoming more and more creative. The battle for space in your customers’ inbox is tough, so it is about making emails as interesting as possible. There is no room for triviality today. Everyone expects something special. |
|---|
|
|---|
|
|---|
|
|---|
| Creative Segmentation - Beyond the Basics |
|---|
| Segmentation in email marketing as a concept is very simple, but more than that, it also extremely powerful when done creatively. Segmentation allows you to identify and target both prospects and existing customers that are likely to demonstrate similar behaviours. |
|---|
|
|---|
| | What is an Online Marketing Strategy? |
|---|
| Your online marketing strategy simply defines what your goals are and what steps you need to take in order to achieve them. By its very nature an online marketing strategy will likely include multiple individual digital strategies, each with their own set of processes and goals. |
|---|
|
|---|
|
|---|
|
|---|
| | All the very best to you all
Matthew Ogden, VP of Marketing and Communications |
|---|
|
|---|
|
|---|
|
|---|
|
|---|
