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Hi John,

Hope your weekend is going well! I just wanted to point you in the direction of ClickZ's latest report. It's interesting because it's actually got some statistics in there about the Australia/Facebook fallout. I know here at ClickZ we've certainly been considering how and why we use social media for our marketing, and it's such a huge story that I thought you'd like to read some breakdowns of stats. I'm forwarding the email you can get it from below, or you can just click here too.

I really hope it helps and thanks for supporting ClickZ.

Kind regards,

Michael

Michael McCaw
Editor, ClickZ

Scale Space
58 Wood Lane, London, W12 7RZ

From: Michael McCaw <[email protected]>

Sent: 15 March 2021 15:01

To: [email protected]

Subject: Government/social media disputes shaking up marketing strategies

Discover the impact of February's Australia/Facebook clash

It says something that, in the midst of the pandemic, the Australian Government's confrontation with Facebook still managed to top news headlines last month. However, the fallout of the debacle is likely to last longer than the dispute itself, and as marketers we need to adjust accordingly.

ClickZ's latest report, 'Marketers call for tighter social media rules', helps you to do exactly that. Explore marketers' statistical verdicts on the current relationship between governments and social media platforms, what social media will mean for their future strategy, and that key question — should governments charge social media platforms to run news content?

Click below to download the report and get analysis from industry experts, including HypeAuditor's Alex Frolov, TWH Media's Tim Hyde, and Delivered Social's Jonathan Bird.

Read Now

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