Dear John, I hope you are well.
Have you downloaded your complimentary copy of the Paid Search Monitoring and Brand Compliance Survey Report 2022? Exclusively available to you for a limited period of time, the report contains the findings from a survey of senior marketing professionals that looked to determine the effectiveness of affiliate marketing programs and paid search monitoring and brand compliance solutions.
Download your copy >>
The findings are supported by insights from industry experts, that share their experiences from within their organisations. As digital marketing continues to evolve the findings show an increasing number of organisations are finding growth opportunities through affiliate programs. To explore all the findings and key insights from the survey, download your copy of the report today.
I hope you enjoy the read.
Kind regards
Ben
Ben Dombrandt
Marketing Executive, ClickZ
Scale Space
58 Wood Lane, London, W12 7RZ
From: ClickZ <[email protected]>
Sent: 25 April 2022 14:04
To: [email protected]
Subject: 78% of marketers plan to increase their online spending in 2022
| | | Hi John, Marketers are investing more than ever across various digital channels and affiliate programs in order to generate growth. With affiliate marketing spend expected to reach a record high of $8.2 billion in 2022 and paid search expected to hit $136 billion global market spend, brands are expecting to increase conversion levels and build meaninigful business relationships. However, in order to achieve this it is vital that brands understand the fundamentals of these cross-channel activities and how the interplay between them has the potential to impact brand safety and integrity. With your copy of the Paid Search Monitoring and Brand Compliance Survey Report 2022 you’ll discover the key findings from an in-depth survey that explored marketers experiences with affiliate marketing and paid search. This included the key areas in which they overlap and how threats to brand integrity can be overcome. Key findings in the report include: 78% of respondents plan to increase their online spending in 2022 Almost 40% of respondents plan to invest in paid search monitoring Cost is the main barrier preventing organisations from investing in paid search and brand compliance solutions Minimising cost-per-click is seen as the number one benefit of utilising paid search monitoring Two thirds of respondents admit to having either low or average visibility over abuse within their existing affiliate programs. Less than a third of respondents are very satisfied with their existing affiliate provider With digital marketing continuing to evolve at an unprecedented pace more and more brands are finding ways to grow through affiliate programs. Download your complimentary copy to find out more, including in-depth insights and first-hand experiences from representatives of BrandVerity, Tripadvisor, Fivver and CoursesOnline.
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