Navigating Natural
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APRIL 15, 2025









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Building entrepreneurial resilience: 4 lessons from successful CPG founders Maya French and Dustin Baker

The founders of Koia and Happypop have faced their share of highs and lows. Consider their insights on cultivating entrepreneurial resilience.

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3 ways to increase organic produce sales when staffing is low

Being short-staffed doesn't mean sales have to go down. Consider this advice for organizing employees' tasks and increasing organic produce sales.

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Wednesday: The 2025 State of Investment and Innovation

A live conversation on what’s driving health & nutrition investment in 2025, from emerging segments to market headwinds, with insights from Mike Dovbish and Jim Cali.

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Watch: Initial participants share the importance of the Purpose Pledge

Nine founders and original members of the new Purpose Pledge explain why everyone's health and prosperity need a stakeholder approach to capitalism. Watch now.

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State of Natural Insights - Supplements (purchase required)

Watch: 2025 State of Supplements dives into growth, trends and Ozempic's impact

Dive into data and commentary on the supplement trends defining 2025, including hormonal health, gut wellness and the rise of performance-driven formulas.

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Download: 2025 State of Supplements slides reveal growth across formats and categories

Explore how evolving delivery formats, e-commerce growth and increasing demand for condition-specific support are shaping the future of supplements.

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