| | | Nov 19, 2024 / The Right News Right When It Happens | | Top Story | | | | Diverzify Acquires DecoCrete, Forms HPF--Southwest | | Atlanta, GA, November 19, 2024-Diverzify, a commercial flooring and interior services provider, has acquired Dallas-based DecoCrete and formed a new division, HPF (High Performance Floors)-Southwest, the joining of DecoCrete and Spectra Contract Flooring. | | |
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| | Today's Flooring News | | | | Ecore Receives Minority Growth Investment from General Atlantic | | Lancaster, PA, November 19, 2024—Ecore International has received a minority growth investment from General Atlantic, a global growth investor, through the firm’s BeyondNetZero climate growth fund. | | |
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| | | | Housing Starts Declined 3.1% in October | | Washington, DC, November 19, 2024—Privately-owned housing starts in October were at a seasonally adjusted annual rate of 1,311,000, 3.1% below the revised September estimate of 1,353,000 and 4.0% below the October 2023 rate of 1,365,000, the U.S. Census Bureau and the U.S. Department of Housing and Urban Development jointly announced. | | |
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| | | | Empire Today Awarded 2024 Chicago Torch Hall of Fame Award | | Northlake, IL, November 19, 2024—Empire Today, a shop-at-home, direct-to-consumer flooring company, has been awarded the 2024 Chicago Torch Hall of Fame Award by the Better Business Bureau (BBB) of Chicago and Northern Illinois. | | |
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| | | WFCA Seeking 2025 Hall of Fame Nominees | | Dalton, GA, November 19, 2024––The World Floor Covering Association (WFCA) is accepting applications for nominations to the Floor Covering Industry Hall of Fame. | | |
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| | | Lon Musolf of Lon Musolf Flooring Company Has Died | | Crosslake, MN, November 19, 2024--Londale “Lon” Musolf, 97, died November 7. | | |
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| Featured Video | | | | Jon Straub Discusses Selling His Memphis Retail Business to America's Floor Source | | November 19, 2024—Jon Straub, founder of Flooring Solutions, and Kemp Harr discuss Jon's decision to sell his retail and builder focused floorin | | |
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