| | | | | Facebook Wants to Compete With LinkedIn by Adding a Job Application Feature Time to poke a potential employer? By Marty Swant Facebook is starting to let users apply for jobs directly through the platform, putting it in closer competition with business networks like LinkedIn. In a blog post published today, the company said it's trying to make it easier for businesses to recruit the right employees directly through their pages. Starting today, the company will let...
Read more » | | | | | | | | | | | These 7 Valentine’s Day Mobile Stats Show Where Lovers Go and How They Met The Cheesecake Factory and P.F. Chang's should have big days By Christopher Heine Valentine's Day is here, and analytics companies Foursquare and Slice Intelligence have mined their numbers to find fun mobile-minded facts about this holiday for lovers. Foursquare looked into its rich sets of check-in data and location stats (many users allow the app to track their whereabouts at all times), while Slice Intelligence examined what we...
Read more » | | Facebook Autoplay Videos Will Soon Play With Sound, if That’s What You Want Follows in Snapchat's footseps By Christopher Heine Facebook mobile users will soon hear audio fading in as they scroll through videos in the news feed. And then, if they keep on scrolling and view the whole video, the sound will get a bit louder on their phones until they scroll past the clip. Then, the sound will be gone--until another video rolls...
Read more » | | L’Oréal Is Letting Snapchat Users Apply Colorful Lipstick to Their Selfies for Valentine’s Day It's the brand's third sponsored lens By Lauren Johnson If you use Snapchat's popular lenses today, chances are you'll see an ad for L'Or?al Paris. The brand created a custom graphic for Valentine's Day to promote its Infallible lipsticks. L'Or?al's animated lens applies a bright lipstick to users' videos, flipping through a handful of colors. The lens overlays a graphic of eyeliner on snaps,...
Read more » | | | | | What’s the Value of a Vine Camera Loop to Marketers? Social pros weigh in on Twitter's new feature By Marty Swant Long before Snapchat and Instagram went to war over which would own short-form video, there was another king of the content jungle: Vine. For years, the Twitter-owned app has been a platform for creating 6.5-second videos. However, last month, Twitter retired Vine, replacing it with Vine Camera as a way to let users continue taking...
Read more » | | The Washington Post Will Now Cover Breaking News for Snapchat’s Discover Channel The newspaper continues to gain momentum By Christopher Heine Twitter has, for years now, owned the breaking news space when it comes to digital platforms. Meanwhile, Snapchat, with its 160 million daily users, has been more known for personal messaging and buzzy content from sources ranging from Daily Mail and BuzzFeed to CNN and National Geographic. Today, Snapchat is getting more newsy, inking a...
Read more » | | After Sharing Her Story on YouTube, Gigi Gorgeous Premiered a Film at Sundance on Her Transgender Identity Story She also inked a deal with Revlon By Sami Main When she pressed 'record' on her GoPro a few years ago, YouTube star Gigi Gorgeous said she wasn't sure what would come next. "I didn't know I'd be sharing my transition with the world as a documentary in film festivals," Gigi said during an interview last week. "I thought it would just be something I'd...
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