DAILY SCOOP

Facebook responds to antitrust lawsuits, Time announces ‘pet of the year,’ and Pantone selects two colors for 2021

Also: Cartoon Network racks up kudos for its anti-racism PSA, top challenges content marketers must overcome, Facebook’s ‘Year in Review,’ and more.

NONPROFIT COMMUNICATIONS

The Nature Conservancy’s new CCO shares goals for 2021

What are the big challenges facing nonprofit communicators in the months ahead, and what lessons can be taken from 2020?

CRISIS COMMUNICATIONS

The importance of civility for brand reputation in 2020

With snark and vitriol reaching historic levels in online discourse, brands and PR agencies should consider level-setting for basic civility and decorum in their messages.

HEALTH CARE

How to deliver meaningful, safe messages about mental health

A health care comms expert shares lessons learned from a campaign to support mental health during the pandemic.

EMPLOYEE ENGAGEMENT

9 steps for developing your internal communications plan

There’s plenty of work involved, but the payoffs are important: efficiency, collaboration, budget dollars and, potentially, a seat at the decision-making table.

RAGAN AWARDS

Friday is your last chance to enter Ragan’s Workplace Wellness Awards

Showcase your important employee wellbeing work by this Friday, Dec. 11. This is the late-entry deadline and your last chance to submit your work.

PR DAILY AWARDS

You haven’t missed the late-entry deadline

Nominate yourself, your colleagues or your clients for Ragan and PR Daily’s Communicators of the Year & Rising Star Awards. Don’t miss the late-entry deadline, this Friday, Dec. 11.

DAILY SCOOP

McKinsey apologizes for role in opioid crisis, Redbox launches streaming service, and Google’s Year in Search

Also: Universal Orlando Resorts pokes fun at an old tweet, Home Depot’s quest to reunite toy with toddler goes viral, Twitter users ridicule Apple’s AirPods Max, and more.

CRISIS COMMUNICATIONS

4 proactive steps for preserving brand reputation

Do you know what skeletons are luring in your organizations’ closets? Here’s how to make sure you aren’t caught by surprise.

A DAY IN THE LIFE

Red Lorry Yellow Lorry’s Hélène Joubert: We can be resilient

Despite all the hardships the industry has faced in 2020, here’s what is giving hope to the European director for the lorries.

LEADERSHIP COMMUNICATIONS

Experts lay out the role internal comms should play in refreshing and reinvigorating the workforce

New data says 80% of employees have no motivation right now. Here’s how to inspire, encourage and uplift wrung-out colleagues.

PR DAILY AWARDS

Announcing PR Daily’s 2020 Content Marketing Awards finalists

Congratulations to this year’s impressive finalists!

DAILY SCOOP

IKEA discontinues 70-year-old catalog, KFC and Lifetime offer holiday ‘mini-movie,’ and Dentsu to lay off 6,000

Also: American to offer pre-flight COVID-19 tests, 70% of UK consumers say digital content affects perception of accompanying ads, remote meeting etiquette, and more.

PR INDUSTRY

In your first client meeting, don’t ignore the budget

If you can’t agree on a number, the rest of your back and forth will be a waste of time.