Facebook hiding likes; Jargon your must replace; tips for TED-worthy slides; and more

MORNING SCOOP

Forever 21 files for bankruptcy, McDonald’s tests meatless option, and email’s the go-to for ‘conversational marketing’

Also: Twitter buzzed for National Coffee Day, whether profanity makes sense for your audience, Facebook tests removing ‘likes,’ and more.

MEDIA RELATIONS

Why and how to replace musty PR jargon with clear, precise language

Fluff, puffery and linguistic sleight of hand could be undermining your credibility—and harming your career. Watch for these weasel words and phrases that could come back to bite you.

MEDIA RELATIONS

5 tips for creating TED Talk-caliber slides

On-screen projections, whether text or images, augment and complement your narrative—if you craft them properly. Follow these guidelines.

MEDIA RELATIONS

7 underrated habits of workplace winners

Slingshot yourself toward productivity and success by making fastidious lists, becoming an empathetic listener and prioritizing self-care. Also, make your bed every morning.

PR DAILY AWARDS

How an Ohio dentist used podcasts to engage his community

With the alliterative title ‘Talkin’ Teeth,’ Dr. Kyle Bogan and his team calmed and informed their audience around oral health—winning our Health Care PR and Marketing Award for podcasts.

PR DAILY AWARDS

What story are your visuals telling?

PR Daily’s Video & Visual Awards will recognize impressive visual storytellers and their captivating content. Deadline for submissions is Nov. 1.

LEADERSHIP COMMUNICATIONS

How Goldman Sachs showcases its leaders in authentic messaging

Glean tips from the finance giant’s savvy approach toward amplifying, humanizing and harmonizing its execs’ voices online.

RESEARCH SNAPSHOT

How PR pros expect their budgets will fare in 2020

Most are optimistic about their allocations, with 85% predicting they will either increase or hold steady.

WRITING & EDITING

The ultimate resource for senior communications leaders

The Communications Leadership Council is senior communications leaders’ ticket to exclusive networking, best-practice sharing and team training.

VISUAL & VIDEO COMMUNICATIONS

Tips for creating an engaging, shareable Instagram video

The visual platform is teeming with new posts and content-hungry consumers. Here’s guidance on what to focus on to gran and hold viewers’ attention.

MORNING SCOOP

DoorDash lags on data breach disclosure, Instagram users seen declining, and the wealth-gap problem for communicators

Also: Anheuser-Busch ditches influencer over racist tweets, Japan Airlines seeks to child-proof your flight, PR pros are taking over brand concerns, and more.

WRITING & EDITING

How ‘duh’ moments undercut a writer’s (and readers’) ‘ah-ha’ moments

Well-intended authors can gunk up their prose with repetition, rather than letting the context do the heavy lifting. Consider these examples.

SOCIAL MEDIA

Infographic: Tips for creating social media conversations

It's crucial that your online content creates community and drives conversations online. Here are some ways to strike up a healthy discussion.

RAGAN AWARDS

Let’s make HerStory together

Ragan’s Top Women in Communications Awards will honor the inspirational and fearless female communicators. Nominate a colleague—or yourself—by Nov. 8.