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Fabio Plays With an Epic Toaster in New I Can't Believe It's Not Butter Ad The 'UnbelievaBot' can print just about anything By Katie Richards Mornings are suddenly a lot more exciting, thanks to pieces of toast with pictures of Fabio on them, all because of I Can't Believe It's Not Butter.
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Pharma Giant GSK Consolidates Its Global Agency Roster Across 4 Holding Companies Internal memo calls it an 'agency simplification' By Patrick Coffee In 2015, GlaxoSmithKlein and Novartis completed a deal worth more than $20 billion that combined the two companies' assets. In November of that year, various sources reported that the newly created company ...
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Facebook Thinks Shoppers Will Use Their Phones More Than Ever This Holiday Season Millennials are driving the trend By Marty Swant If last year's holiday shopping habits were any sign of things to come, marketers planning their holiday budgets might want to prepare for more mobile advertising and shopping than ever before.
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Two Men, and One Cocaine Bear, Just Made Kentucky's Strangest Local Ad Ever Kentucky Fun Mall spot barges its way into broadcast By David Gianatasio Cocaine Bear wants you to visit the Kentucky for Kentucky Fun Mall. Lumber on down, y'all!
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People Fall in Love With Hondas, to the Music of Angels, in These Clearance Sale Ads How it feels to be smitten By David Gianatasio Ah, car dealerships. They're such wondrous places, awash in glitter and vibrating to the ebullient rhythm of dancing feet and upbeat songs of love.
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Ad of the Day: Heathrow Airport Crafts Sweet First TV Spot Set to David Bowie Song An adorable 'First Flight' By T.L. Stanley This is the story of an adventurous little suitcase that heads to Heathrow Airport in London, makes it through security relatively unmolested and falls in step with another cute carryall on the same journey.
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Cadillac Is Driving Goop Readers to Dinner With Gwyneth Paltrow and Mario Batali Partnership targets affluent women By Christine Birkner Cadillac has been positioning itself as an upscale, fashion-forward luxury brand, first by moving from Detroit to New York in 2014 and then opening an art and fashion experience called Cadillac ...
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