Today's most influential data and measurement experts are gathering for the 2nd annual Cynopsis Measurement & Data Conference, August 2nd in NYC to tackle the issue of consistent measurement in the video world. Regardless of device, the issue remains the single most difficult puzzle in today's media landscape, and this conference is here to advance the conversation so we can all move forward - successfully. Seating is limited and last year's event sold out quickly, so register today!

WHAT WILL BE COVERED

Thought leaders in measurement will be tackling the following challenges: The state of third-party measurement, ad attention as a meaningful metric, the bottom line on what advertisers want, where mobile fits in today's landscape, the best thinking around brand safety, accurate attribution, and what to do with all that data. (click here for a detailed agenda)

WHO WILL BE THERE

The 2nd Annual Measurement & Data conference is bringing together experts and innovators in the following fields: Advertising, Media Planning, Media Buying, Media Strategy, Programming, Marketing, PR, Business Development, Management, Production, Product Launches, Sales and Distribution, Ratings/Analytics, Ad Operations. With several networking breaks between sessions, this is a terrific opportunity to share insights with others who are passionate about strategic measurement (or want a deeper understanding of it). Register your team here, before space runs out.

WHERE WILL IT HAPPEN

The conference will take place at New York City's Dream Downtown Hotel, located in Chelsea at 355 West 16th Street (near 9th Avenue).

Questions?

For event or registration questions, contact Cathy Pearson at 203.899.8470

For sponsorship opportunities, contact Mike Farina at 203.218.6480

Sponsored by: TV Time, Discovery and Data + Math

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