Download - Prepare for ad spending growth normalizing, post-cookie advertising, and more -
| | | Hi John, The US digital ad market is expected to see steady, low double-digit growth from 2024 through 2027, per our forecast. This is a signal that it’s time for marketers to tweak their strategies for the new normal. Are you ready for the challenge? Download a complimentary copy of our analyst report, “Advertising Trends to Watch in 2024: Ad Spending Growth Levels Off, but ID Deprecation, AI, and Measurement Heat Up,” to learn: Digital ad spending’s new growth trajectory and what it means for your future campaigns Effective strategies to navigate the post-cookie advertising landscape and thrive The expanding role of AI in advertising, from enhanced targeting to more accurate measurement Receive your copy. This eMarketer analyst report is presented by Marin Software. Sincerely, eMarketer Editors | | P.S. Please forward this email to colleagues who are interested in post-cookie strategies. Thank you! |
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